Balloon festivals are a wonderful spectacle and often international events, with participants travelling from many countries.
We tend to think of football, tennis, or golf as worldwide sports, or the Olympics every few years but they are not alone.
To ballooning, you could add cycling, cricket, skateboarding, winter sports, equestrian sports, swimming, sailing, canoeing, martial arts and far more. They can each bring a need to travel to international events.
Spectators have the opportunity to enjoy fine displays of their chosen sport and competitors have a reason to reach the highest level. Underlying both wishes are a range of challenging logistical needs.
The Prime Solution
Competitors and those managing them want a hassle free arrival, so they can move on to the event. When this finishes and precious items are packed up, the same trouble free transit is required to return home, or go to another country’s event.
By nature, international sports participation requires temporary import of goods and the chosen solution in most cases is the ATA carnet. Accepted in over 80 destinations worldwide and a long proven approach.
We were interested to see the ballooning federation describe the ATA carnet as famous. This is just a customs document but vital to users and part of creating events which bring so much enjoyment to those watching.
At the last Winter Olympic games in Beijing, around 120,000 items arrived on an ATA Carnet. Helping to support sporting activity watched by a global audience, along with those lucky enough to attend.
The Media Industry
Supporting film makers is part of our business, our sister company Dynamic International specialises in film logistics. They also support TV and sports broadcasters, as they travel across our planet.
The films you go to see, the international sport you watch, or information available on your favourite news channel share a hidden facet. There is a high chance that along the way, ATA carnets helped to make those broadcasts possible.
For those who prefer traditional media, or follow videographers, or photographers online, or tune into business conferences, the same may be true.
A Wider Benefit
Sport and entertainment are large business sectors. Their ability to operate freely allows them to stay in business and for large events, promoting, or bringing economic benefit to the locations can be significant.
The ATA carnet is primarily a business tool but we also like to think of the benefit for all of us. Carnets are a cog in a logistical wheel which allows us to enjoy so much, wherever this takes place and to be kept informed.
Not that we forget the organisations who overcome challenges of every form to make this happen. If we can offer a contribution by advising on ATA carnet use, our support team will be pleased to assist.